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Baked Lays Southwestern Ranch
Wednesday, November 25, 2009

It's absurd how often people sacrifice flavor for health, but baked chips always find a very nice spot right in between. Bring on the spices and keep down the pounds with the latest flavor from Lays' baked line of awesomeness - Southwestern Ranch.
Reviewed by
Michael Kaitis
Baked Lays Southwestern Ranch
Everyone knows what baked Lays are like at this point. Not greasy, flat, crispy, and according to the bag 65% better for you than regular chips. The brand has done plenty to expand, basically taking everything they had in their factory, baking it and putting it out as new, but besides Plain and BBQ, the Baked Lays line has seen literally no expansion since its release.
Motley Crue, Van Halen and Guns N' Roses should all take notes from Frito-Lay on how to have a proper comeback. While in the case of those bands, waiting awhile led to serious failure, these new chips are just great. A subtle ranch flavor is there at first, not nearly enough to call these ranch chips, but they wear the southern badge about as well as any member of the Bush family. The bag advertises that the crushed red pepper blend is baked into the chip, which is why I would assume the spices kick in slightly after the ranch flavor. I'm really surprised at how much spice the chip packs, which makes them super enjoyable to me. Don't get this if you want a good ranch chip though, the flavor is barely there. Not that I eat many chips, but I hadn't picked up Baked Lays since around the time they came out. Now I may actually have a reason to grab some, and hey, at least I won't feel as guilty about it.











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